Your clients see your agency. I stay invisible.
I'm the developer Canadian agencies quietly hand their WordPress and web builds to. You keep the client relationship, the branding and the margin — I just build the thing and disappear.
You didn't start an agency to become a hiring manager.
Most agencies I work with are 2–10 people who are excellent at design, strategy and client management — and are tired of development being the bottleneck that decides how many projects they can take.
Not because you couldn't sell it — because you had nobody free to build it. A dependable partner turns your capacity into a decision instead of a limit.
You were the one explaining the delay to the client. That's the real cost of an unreliable contractor, and it's why I quote fixed dates and hold them.
Salary, benefits and training for work that arrives in waves. Per-project partnership scales with your pipeline instead of sitting idle between wins.
Six things I commit to in writing.
White-label only works if you never have to worry about it. These aren't marketing lines — they go in the agreement before the first project starts.
I never contact your client
No emails, no calls, no LinkedIn requests — during the project or after it. Every question comes through you.
NDA before anything else
Signed at the start, no negotiation needed. Your client list, your pricing and your process stay yours.
No Creative Deep branding anywhere
Not in the footer, not in the admin panel, not in the source. The build ships clean under your name.
Fixed dates, held
You get a delivery date before work starts, so you can promise your client a date with confidence. If something slips, you hear it from me early — not from your client.
Clean, documented handover
Standard WordPress structure, no mystery custom code. Any developer on your side can pick it up later without calling me.
One channel, quick replies
Slack, WhatsApp or email — your choice. Replies within a few hours during overlap, not the next business day.
What you can hand over
Send me Company Services and hosting access, or a rough brief on a call. I work from whatever you have.
Business → Website
5-7 Pager website builds as per your business designs. Elementor or custom theme.
WooCommerce stores
Product setup, payment gateways, shipping rules, checkout tuning.
Custom plugins
The feature a client wants that no plugin does properly.
Speed & Core Web Vitals
Rescue work on sites that are failing PageSpeed and losing rankings.
Migrations
Host to host, staging to live. Zero downtime, nothing lost.
Web apps & tools
Calculators, dashboards, user accounts, subscription platforms.
AI integrations
Chatbots, content automations, API work inside client sites.
Ongoing maintenance
Retainer support across your whole client portfolio, invisibly.
From brief to handover, without you chasing anyone
The whole point of a white-label partner is that the work leaves your desk and comes back finished. Here's exactly what that looks like.
You send the brief
A WordPress website, a rough idea, a reference site, or even a simple voice note — whatever you have is enough to get started. I’ll understand what you need, identify what’s missing, and build it without making assumptions.
You get a fixed quote and a date
Usually within a few hours. Fixed price, fixed delivery date — so you can quote your client with your own margin on top and commit to a timeline without hedging.
I build, you get updates
Progress updates at the points that matter, on your preferred channel. No daily standups, no status meetings — you'll know where things stand without having to ask.
Review on staging
You review privately before your client ever sees it. Revisions included until it matches the brief — I'd rather fix it now than have you defending it later.
Clean handover
Deployed to your client's host or handed to you for launch, with credentials and a short handover note. You present it as your work, because it is. Post-launch fixes covered for 30 days.
Why agencies stay
What agencies ask first
A signed non-solicitation clause in the NDA, and the fact that it would end my business. White-label work is repeat work — one agency sends me more projects in a year than a poached client ever would. The incentive runs entirely the other way.
You do, in full, once the project is paid. No licensing, no ongoing fees, no dependency on me. I don't add anything to the build that requires my involvement later, and I never show partner work in my own portfolio without written permission.
It's usually an advantage. I'm in India, so I'm working while North America sleeps — you send feedback at end of day and it's often done before you're back at your desk. My mornings overlap with EST business hours and my afternoons with AEST, so there's live overlap with both regions.
Anything that's a bug or doesn't match the agreed brief is fixed free for 30 days after launch. New requests beyond the original scope are quoted separately — usually small enough that you can bill your client for it with your margin intact.
Yes. Slack, ClickUp, Asana, Trello, Basecamp, Jira — add me as a contractor and I'll work the way your team already works. If you'd rather keep it simple, WhatsApp or email is fine too.
Start with something small and low-stakes — a landing page, a speed fix, a migration. You'll see how I communicate, how close I hold a deadline, and what the handover looks like, before you trust me with a flagship build. Most partnerships I have now started exactly that way.
I build bilingual and French-language sites, and handle the technical side of multilingual setup properly. For the copy itself, you or your client should supply the French — I won't machine-translate a client's content and pass it off as finished.
Try me on one small project
Send me something low-stakes this week and see how it goes. No retainer, no minimum commitment, no long onboarding call — just a brief and a fixed quote back the same day.
NDA signed before any brief is shared · Replies within 10 minutes during your working hours